Marketing & Communications to Alumni
Currently, our team communicates with all INFO alumni through the following ways:
1. Alumni E-Newsletter
On a monthly basis via the Alumni Monthly Times, we features four main sections:
- iNews— which features prominent College news, including alumni/student/faculty spotlights, as highlighted on the INFO website: https://ischool.umd.edu/news
- Upcoming Events— as generated by the Alumni Association, College or Program.
- Get Involved— highlights different ways to give back to the INFO College including through the alumni association, volunteer opportunities and giving
- More iStuff— which features miscellaneous information such as job postings and surveys
E-newsletters are scheduled for release on the third Thursday of each month via Constant Contact platform. E-newsletters are sent to ALL INFO College Alumni.
2. Alumni Quarterly Mailer
On a quarterly basis via the UMD INFO College Alumni Quarterly, we feature:
- Letter from the dean – update on INFO and programs
- Alumni/student spotlights
- Call-to-action (upcoming events, giving info)